Commission – Promoting Better Health Viral Video Campaign

Published: 13th July 2017

South Tyneside Council and The Customs House are seeking an artist or company to develop an evidence-based viral video campaign in partnership with public health and NHS staff. The campaign will be targeted at young people in the borough, in order to discourage them from starting to smoke. An element of the campaign will also highlight the adverse effects caused by smoking during pregnancy.

It is anticipated that research and production will take place during the September to December period, with the focus shifting to distribution from January to March 2018.

The appointed artist/company will have a strong track record of working with digital content, engaging the public, social marketing and delivering behaviour change outcomes.

The budget for this project is £12,000, inclusive of artist fee and all costs. There is a small additional budget for launch and distribution of the campaign.

A relevant research for the project can be downloaded here.

Applications must include:
  • A covering letter outlining why you would be best placed to deliver the project
  • Your proposal for the project, including how you will engage staff and young people, and how you will use the relevant research to create content and your plan for distributing the materials created.
  • An outline of your relevant experience, including contact details of previous employers/contractors

Applications should be sent to

The deadline for applications is midnight on Tuesday 1st August and interviews will be held at The Customs House on Monday 14th August.